Centenary Show will be just Magic 105.4

8th February 2008

The Daily Mail Ideal Home Show is delighted to announce that the Radio partner for the 2008 Show is Magic 105.4.

An extensive programme of editorial features is planned including a prime time breakfast promotion by flagship DJ Neil Fox, plus Mother’s Day promotion, station endorsed features, and online promotional activity.

Speaking on behalf on Magic 105.4, Sarah Hyatt-Williams, Marketing Manager said, “Magic 105.4 is delighted to be working with the Ideal Home Show, it is a perfect fit for the station and our audience.”

Phillip Townend, Ideal Home Show Marketing Manager added, “Having a strong radio partner is essential to effectively promote the Ideal Home Show brand to our target audience and the package we have agreed with Magic 105.4 is a feature element of the marketing strategy – I am very pleased we are working together again.”